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No One Trusts Bloggers?
Ed Kohler

A report came out yesterday suggesting that no one trusts bloggers.

Frankly, that's one of the most refreshing things I've read in a while. If people trusted someone just because they rambled on about something on the web using a free blogging platform that would be bad; very very bad.

The report goes on to state that people have a lot of trust of people that they know who they define as "people like myself."

However, this makes me wonder, "What happens when your friends have a blog?" If your friends read your blog and trust your opinion on subjects that they know you know something about, will they suddenly distrust your opinion just because you posted it on a blog? Of course not. You're the same person, right?

I can only assume that the study mentioned above is asking what people think of random generic bloggers since no one would discount the opinions of people they know who happen to blog.


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1. Posted by: Peter Davies on April 7, 2008 4:10 AM:

Blogs aren't any different than magazines. You have to subscribe long enough to understand where people are coming from. I read The Economist, Time, The Week and The Technology Evangelist. (yes, you are in exalted company). I also subscribe to marketingsherpa and a couple of others.

Even if I don't agree all the time, I think I know where you are coming from because I have read enough of your stuff to know something about your perspective. Informed comment and trust get built over time. They can't be generated from random posts.

So, should we trust blogs. Well it depends. You should trust people who have earned your trust. The medium doesn't matter.

2. Posted by: Nio on April 11, 2008 1:46 AM:

Blogs are VERY from magazines. Writers from magazines are formally employed as writers. They go through a selection process, they normally have qualifications and experience. A magazine is a legal entity that is subject to accountability and requires substantial investment.

A blog can be set up and posts written by anyone.

Nio Green lasers rulz

3. Posted by: Alec Bobdon on April 11, 2008 5:28 AM:

Magazine writers are more liable in the event that they write something factually wrong, they get into bigger trouble if they lie or exagerate. Blogs writers on the web have much less liability, and so are more likely to lie or exagerate.

Alec Bobdon

4. Posted by: erick on May 24, 2010 2:23 AM:

blogs are different from magazines, magazine writers are not always telling the truth, sometimes even destroy the reputation of famous star.
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