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The .ca Domain Hits the 1 Million Mark
April 17, 2008
Ed Kohler Have you heard that Canadians discovered the Internet? Actually, that's about as far from accurate as a statement can be. In fact, Canadians are more web savvy than Americans per capita. A big milestone was reached for our neighbors to...

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Matt, You Could Have Been Ma.tt
January 23, 2008
Ed Kohler Matt. Which Matt? Any Matt. You probably didn't realize this, but you could have owned the domain name ma.tt. As in ma.com except for Trinidad & Tobago, so it's ma.tt. Had you known this, would you have done it? What...

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SEO.com Sells for $5,000,000. Is It Worth It?
June 19, 2007
Ed Kohler DotSauce is reporting that the domain SEO.com sold June 15th for $5 million to Internet entrepreneur, Mike Mann: SEO.com Domain Purchased for $5 Million Yesterday Mann announced the purchase of SEO.com by WashingtonVC for $5 million as well as the...

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Fear Based Domain Name Transfer Marketing
March 11, 2007
Ed Kohler Jules of Floobergeist breaks down a particularly insidious domain name transfer marketing tactic that's spreading across Canada. For those of you in the US who own domains, you've probably seen this one before: The Domain Registry of Canada is sending...

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Does Moving Website to Different Country Confuse Google?
September 27, 2006
Ed Kohler Netlash offers some insight into the challenges faced by search engines, including Google, when it comes to providing country-specific search results. The graphic below demonstrates a substantial drop-off in traffic to a Dutch web site when it was moved to...

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Why Do People Search for Domain Names?
September 15, 2006
Ed Kohler The August 2006 Hitwise report on the Internet's most popular search terms points out how inexperienced most searchers are. Here are the top ten terms: Rank Search Term Volume 1. myspace 0.92% 2. myspace.com 0.58% 3. ebay 0.29% 4. mapquest...

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The Wisdom of Buying Many Domain Names
January 23, 2006
Ed Kohler

Occasionally, friends of mine ask me if they should consider buying lots and lots of domain names as a marketing strategy to drive more traffic to their web sites. They theorize that many domains names will cast a wider net on the web for prospective site visitors. Is this an effective online marketing strategy? In most cases, no.



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