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December 22, 2008
I've written before about what real estate agents should do if they're interested in helping their clients sell their homes quickly for the highest price possible. Lots of high quality property photos do the trick. It's not the only trick,...
November 7, 2008
In real estate, some of the easiest business to win is generally from your own network: your family, your friends, and friends of theirs. After that, you're generally prospecting against other agents who have their own networks, so you're essentially...
September 24, 2008
According to Zillow.com, the home I purchased last fall has increased by 70% in less than a year: While I wish that was so, I have a hunch that any real estate agent I talked to would collapse if I...
May 28, 2008
Matt Bailey, founder of web marketing firm Sitelogic, has been spending some time on real estate websites lately, and let loose with a rant earlier today about his disappointment with the state of online RE sites. One of his main...
March 28, 2008
Michael Wurzer raises some interesting points in a post on how real estate shoppers discuss home listings today. He explains that real estate is a different animal than the latest consumer gadget, which makes commenting on individual properties more difficult...
February 27, 2008
If you've ever seriously shopped for a home online, you've probably had some frustration with the search process. For example, it can be very difficult to find out how long a house has been on the market, what the original...
December 26, 2007
Redfin's new Real Estate Scientist service plans to crunch info and report on trends they see in the home listing data they deal with on a daily basis. One nugget that jumped out at me was the listing traffic benefits...
October 26, 2007
Reggie Nicolay at Technology for Real Estate has an interesting post title about how Yahoo Pipes could be used to refine real estate search. The post itself does more to explain Yahoo Pipes than how it could be applied to...
August 19, 2007
Malok asked in the comments on my pre-Inman Connect Conference post for some insights. This is a shot at that. The theme this year, as I mentioned before, was blogging. And they did a great job covering the topic. Real...
August 10, 2007
Jeff Jarvis has an interesting post over on BuzzMachine describing Edgeio's new premium content widget. In his post, he explains that this could be used by smaller time content producers to create premium versions of their stuff. For example, a...
July 29, 2007
Later this week, I'll be in San Francisco for Real Estate Connect. A huge conference for the real estate industry where the big wigs come together to discuss where the industry is heading. Each year, the conference has a theme...
April 27, 2007
Whenever I'm at a real estate conference, I suggest to agents that they should consider starting a blog as a marketing tool. And there are usually a handful of businesses on hand who specialize in managing blogs for real estate...
April 25, 2007
Roald Marth gave a technology presentation at the Toronto Real Estate Board's annual meeting, REALTOR QUEST, on Tuesday, April 24, 2007. Here are a few links to topics discussed. Buy your domain name. Register it at GoDaddy.com or other domain...
Continue reading "TREB - Toronto Real Estate Board Presentation Notes" »
April 13, 2007
Point2Agent agent's listings getting bumped from Craigslist, according to St. Paul / Minneapolis REALTOR, Bonnie Erickson, who wrote about here recent experiences on her Real Estate Snippers blog: Real Estate Snippets: Real Estate Advertising Craig's List and I duked it...
April 4, 2007
It's hard to illustrate the significance of data by presenting it in table form. This is why we have graphs. However, graphs have their limitations too, since even accurately plotted data can fall short of the message a presenter is...
March 16, 2007
The following outline is from a seminar I conducted yesterday on Blogging for Real Estate to a group in Minneapolis, Minnesota. Blogging is a great marketing strategy for real estate since it allows agents to prove their expertise through market...
March 14, 2007
Robbie Paplan posted an interesting article over on Rain City Guide last week proposing new fields in real estate MLS (Multiple Listing Service) systems that cover the interests of today's home buyers. While it comes from a tech perspective, there...
February 28, 2007
I've previously written that real estate agents need to take more photos of their listings since photos play such a large role in telling the story of a property and save home buyers time. My two theories on why we...
January 22, 2007
How far has adoption of blogging and other conversational marketing tools come? Not nearly far enough based on my one industry: real estate. And here's why: I live in a neighborhood of Minneapolis, MN called Longfellow that has around 20,000...
November 15, 2006
Resources cited during the Metro Brokers Technology Seminar Technology Evangelist Treo 700 Phones Treonauts Blog Fujitsu Fujitsu T-4215 Tabnote Computers Fujitsu S500 Scanners Pricegrabber Google Google Docs Google AdWords Gmail iTunes Skype Garmin Nuvi Kodak v705 Camera Bloglines Sprint...
August 25, 2006
Is the real estate market starting to bounce back? That's one of predictions floated by Bill Tancer of HitWise.com based on the popularity of the search term "Homes for Sale" over the past year when compared to actual home sales data from the National Association of Realtors:
July 11, 2006
Have you every shopped for a new home online? If so, did pictures of homes influence your home shopping? If you're like everyone I've ever met, you probably poured over photos of homes you were interested in buying. Photos help tell the story of a property, so the more photos you can see, the better, right?
February 6, 2006
Below is a list of websites mentioned during Roald Marth's technology sessions at the 2006 Indiana GRI at the Indiana University Memorial Union:
January 11, 2006
I'm currently in New York City at the Inman Connect Conference at the Marriott Marquis. For those of you not familiar Inman Connect, it is the premier real estate conference in the country, where real estate agents, brokers, lenders, and companies serving the real estate industry come together to learn from each other.
November 19, 2005
Presented by Roald Marth. Here is a list of web sites mentioned during the presentation: Internet Connections: Verizon DSL Satellite from DirectTV InsightBB Cable Internet FIOS from Verizon (Fiberoptic Internet Connection) Clearwire WIMAX TabNote Computers: Fujitsu 4020 Gateway Convertible Notebook...
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