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October 8, 2007
Ed Kohler What can you do if you've been somewhere but can't remember where it was you were? Okay, that's pretty vague. How about if you went to a store or restaurant, but can't remember the name of it when you're trying...





September 18, 2007
Ed Kohler In April 2006, I theorized that the columnists at the NY Times would push the Times drop the paid version because Select was hurting both the influence and secondary sales of columnist's book sales and speaking rates. While I'm still...





September 13, 2007
Ed Kohler Seth Godin think search engines still have a lot to room to grow when it comes to comparison type searches: Seth's Blog: The haystack But they're terrible at connections, at rankings, at horizontal results. They can't help me find the...





July 19, 2007
Ed Kohler This afternoon is turning out to be a rough one for Google. First, they reported less than expected earnings that sent the stock price dropping $40 as of this writing. Then NetApplication's monthly newsletter shipped with news that Yahoo has...





Ed Kohler David Kirkpatrick from FORTUNE magazine hosted an interesting forum last week called iMeme where big thinkers in we technology got together to talk about future trends. Preceding the now completed event, Kirkpatrick threw a set of questions out to invitees...





July 7, 2007
Ed Kohler Mitchell Harper raised an interesting question on his blog by asking whether people with online credibility should be leveraging the power of their name's Google search results to inform prospects. He explains that the 3rd party content found on Google...





April 12, 2007
Ed Kohler You can now use your robots.txt file to point search engines to your site's sitemap file. This saves time because you'll no longer have to register with each search engine and submit your sitemap's URL. Just update your robots.txt file...





April 10, 2007
Ed Kohler Seth Godin explains on his new book blog, The Dip, that the web has changed the face of purchasing by providing more choices and competition than we've had in the past: The Dip by Seth Godin: The Best in the...





April 6, 2007
Ed Kohler Microsoft has disabled some of the functionality of their search engine due to excessive resource demands caused by automated queries. Live Search's WebLog : We are flattered, but... "For those of you who use some of the advanced query syntax...





April 1, 2007
Ed Kohler The folks over at mad4mobilephones have posted an interesting look at a Google Phone patent that suggests Google could use a phone's location to determine relevant search results for the phone user. This could allow users to search for general...





March 29, 2007
Ed Kohler Yahoo's getting crushed by Google in search right now, but maybe they're on to something with the interface they're testing over at livesearch.alltheweb.com. The site offers real-time updates to search results as you type, so searches become more relevant as...





March 8, 2007
Ed Kohler LeeAnn Prescott of Hitwise put together an interesting snapshot of the local search market from a national perspective. Will national sites like the ones graphed below win the local search game? Prescott's analysis of the data includes: Based on traffic...





November 17, 2006
Ed Kohler Back in January, I experimented with selling digital cameras on Ebay that I didn't own. I'd simply list a camera for sale at a price I knew I could find it for online. If someone purchased it for that price...





September 19, 2006
Ed Kohler Yahoo has accounted a partnership with Acer to make Yahoo the default search engine on Microsoft Internet Explorer browsers shipped with new computers. Yahoo search to run on all PCs of Taiwan's Acer - Yahoo! News Yahoo Inc. has signed...





September 15, 2006
Ed Kohler The August 2006 Hitwise report on the Internet's most popular search terms points out how inexperienced most searchers are. Here are the top ten terms: Rank Search Term Volume 1. myspace 0.92% 2. myspace.com 0.58% 3. ebay 0.29% 4. mapquest...





August 25, 2006
Ed Kohler Seth Godin reflected on the difference between Yahoo and Google's homepages in 1999 and why it mattered during a Feb speach at the Googleplex: "What happened was geeks and nerds and early adopters and people like me: the ones who...





June 15, 2006
Ed Kohler

I had the honor of speaking at The Lawlor Group Summer Seminar in Minneapolis earlier today about search engine optimization, pay per click marketing, web analytics, and social networking sites.







May 30, 2006
Ed Kohler

The thing I like most about traditional web search engines like Google, Yahoo and MSN is that they ask very little of me as a content creator. All I have to do is make my web site easy for to crawl by their search engine spiders. The beauty of this is that it's a fairly easy thing to do, and I don't have to change a thing if additional search engines are launched. New search engines can index my site's content and display results from my site without any additional work on my part.







April 17, 2006
Ed Kohler

Here are a few observations about this site's web statistics:







March 13, 2006
Benjamin J. Higginbotham Our next interview in 'The Innovators' series is with Mr. Frank Gruber. Frank is a hardcore blogger who gives us some fantastic tips on everything from how to start a blog, as well as how to monetize, advertise and get...





March 12, 2006
Ed Kohler

I've had a few conversations lately with colleagues about the critical role inbound links play in determining a web page's ranking in search engines. One link building strategy that consistently comes out of conversations like this is reciprocal linking, as in, "if you link to me, I'll link to you."







February 26, 2006
Ed Kohler

Google's latest Toolbar (Verson 4) has a new feature that is sure to be popular with people who are interested in making the most of their toolbar real estate: custom buttons. (Check your toolbar version under Settings > Help > About Google Toolbar. This function currently works only on Internet Explorer versions of the toolbar.)







February 12, 2006
Ed Kohler

Do you use Google or MSN as your primary search engine? If yes, what would it take to get you to switch to Yahoo? This is the question Yahoo is trying to answer through a poll of their email users according to a story late last week from CNET.







December 27, 2005
Ed Kohler

The "people vs Google" argument concept bugs me because it ignores the main factor that makes Google Google: link popularity generated by people.







December 15, 2005
Ed Kohler

An analysis of Yahoo Search Marketing's transition to 70 character character limits on ad descriptions.







December 14, 2005
Ed Kohler

Takes a look at local searches on Google, and why the quality of results is sorely lacking.







December 13, 2005
Ed Kohler

Five tips on how to efficiently conduct online competitive research.







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